In this episode you will learn the 4-step process to get the best out of your branding efforts. Social selling and the power it can provide – Tweaking your profile that tells the story you need it to – Your prospects and anyone to that you meet will be checking out your LinkedIn Profile – Aligning your message with what your product offering provides.

In today’s episode of the MORE podcast, Ricardo is joined by Coach AP and Dangerous Diva to discuss their company The Black Tube and how they are empowering content creators. They discuss what The Black Tube is, how it came to be, why it is important, and how you can benefit from using it.

In today’s episode of the MORE podcast, Ricardo is joined by Georgee Low, they discuss a method that Georgee has successfully used to help her clients make difficult decisions called Why Discovery.

Harold is the CEO and founder of the Underground App. On today’s episode of MORE podcast, Ricardo talks with Harold, the CEO, and founder of Underground App, about his new app and an email service provider that he has used along the way, SMTP2GO.

Email marketing can increase your ROI by 40x. On today’s episode of MORE podcast, Ricardo talks with Valerie K, an email marketing specialist and manager who helps strategize and develop email marketing collateral. They discuss two email service providers, Mailchimp, and Constant Contact, and how you can utilize them to improve your organization.

If you can’t sell, you can’t make money. So, what’s the secret to building an effective source of leads ready to purchase? In today’s episode of the MORE podcast, Ricardo is joined by marketing consultant Patty K to learn how to implement a 7-stage marketing system from Duct Tape Marketing capable of helping any business in any industry gain more sales.

Modern marketing isn’t just for tech-savvy coding experts, especially if armed with the right tools to be successful. In today’s episode of the MORE podcast, Ricardo is joined by the founder of creative agency Underbelly, Anthony Lagoon, to learn the tech tools and platforms he uses to be successful.

All it takes is one tool to dramatically shift how you and your organization operate. In today’s episode of the MORE Podcast, Ricardo is joined by producer and visual storyteller, Miguel Lloyd, to discuss a tool he uses to perfect virtual meetings and video production.

Content creation is a necessary marketing component for almost any organization. Despite this, the nuances and specifications that can make content marketing effective are often lost in production. In today’s episode of the MORE Podcast, Ricardo is joined by the VP of Growth at, James Scherer, to discuss how he approaches content marketing and what tools he finds effective for content marketing professionals.

Whatever type of business you run, there are basic tools and systems that can make running your business a more (pun intended) seamless process. In today’s episode of the MORE podcast, Ricardo is joined by solopreneur-turned-brand consultancy founder, Ari Krzyzek, to discuss three universally beneficial tools companies should utilize, regardless of industry.

Did you know that determining a basic advertising strategy for your small business can be as easy as taking a five-minute online quiz? In today’s episode of the MORE Podcast, Ricardo is joined by Brian Gregory, CEO and founder of Admanity. Tune in to learn how you can garner agency-level information about your company’s emotionality, messaging, and advertising strategies through his simple five-minute quiz. Visit for a free report on your business, with no obligation!

Welcome to the new season of the MORE podcast! After a short break planning and developing the next season, Ricardo is ready and thrilled to announce the arrival of season two. Prepare for many in-depth interviews, discussions, and tools you can leverage to find growth in your company’s sales and marketing performance.

In today's modern world, video content yields far more engagement and views than other forms of content. But how do you know what type of video content to make? In today’s episode of the MORE podcast, Ricardo is joined by Andrea TheoJohn to share a tool that can help you become a better YouTuber.

For many small business owners, all it takes is a shift in mindset to see dramatic change. And on today’s episode of the MORE podcast, Ricardo is joined by someone who knows exactly how to facilitate that change. Joe Siecinski, co-founder and owner of BrainSHARE, helps businesses become profitable enterprises, and today he’s going to share what he knows.

Did you know that 85% of people prefer to receive texts over emails? Yet only a fraction of businesses integrate text messaging in their marketing strategy. In today’s episode of the MORE podcast, Ricardo is joined by the CEO of Mobile High 5, Barbara Casey, to discuss why every business needs to introduce this channel into their current practices to retain customers.

For many sales and marketing professionals, you are your own bottleneck; there are only so many tasks and projects you can complete in the day. Because of that, it’s critical to strategically automate projects and functions to help you accomplish everything you need. In today’s episode of the MORE podcast, Ricardo is joined by solopreneur and founder of Direct Connection Khalil Stultz to discuss Khalil’s marketing tool that helps you grow your business.

Digital marketing is a constantly changing field. Yet, with new tools and strategies proliferating, one necessary component remains the same - content. In today’s episode of the MORE podcast, Ricardo is joined by Dadpreneur Alex Oliveira to discuss writing tools to help in anyone’s digital marketing efforts.

One of the most underappreciated (but necessary) skills for business professionals is communication. It can be the difference between landing a sale, earning that promotion, or securing funding for your next venture. In today’s episode of the MORE podcast, Ricardo is joined by MasterTalk founder Brenden Kumarasamy to understand how we can master communication for professional success.

Audio content has and is a great opportunity for all people to expand their network, educate their audiences, or fulfill marketing objectives. And it’s probably easier than you might think to get involved! On today’s episode of the MORE podcast, Ricardo is joined by managing partner of Business RadioX Stone Payton to discuss his work and the opportunities in it to develop relationships with people in your community.

Marketing is predictable in its unpredictability. So how can you best set yourself up for success? On today’s episode of the MORE podcast, Ricardo is joined by co-founder and CEO of Hawke Media Erik Huberman to learn a methodology that’s helped Erik grow over 3000 brands successfully.

Public relations can be fun and engaging work. But the job also comes with monotonous activities that can drain any professional’s energy. This is a problem that WanderPR Ringleader Adriana Sol set out to solve by founding PR Sidekick - the ultimate support tool for public relations professionals.

Regardless of who you are or what career you hold, a change of perspective might be all you need to reach that next level. Today’s guest on the MORE podcast is Shane Whelan, an entrepreneur who went through multiple jobs before realizing the end goal he wanted. But, thanks to his own framework, he was inspired to take action and carry the fire to success.

A great marketing tool doesn’t have to be well-known! After leaving the acting world behind, today’s guest Rory Knighton has amassed experience in the digital world building websites, writing code, and creating content for both himself and his clients. On today’s episode of the MORE podcast, he shares the tools he utilizes while creating content, and how you can use them for yourself.

When it comes to utilizing different marketing tools and technology in your business, sometimes the best tool is simply a change in mindset! On today’s episode of the MORE podcast, Ricardo is joined by John Diggs to learn about the power of mind mapping and how you can use it in both personal and professional development applications.

It can be challenging for startups, nonprofits, and freelancers to afford the tools and personnel necessary to develop professional and sophisticated social media content. Today’s guest, Erika Mayor, shares many of the free tools and platforms she uses as a freelance public relations and marketing consultant to help organize, create, and deliver content for growth.

In today’s episode of the MORE podcast, Ricardo is joined by digital marketing strategist Fernando De Los Santos to discuss a tool marketing agencies and professionals should use to increase their growth. As a digital marketing strategist, he helps companies improve their digital marketing presence by driving quality leads and creating websites that convert.

Not all marketing tools have to be cutting-edge technology or platforms to be important. Sometimes all you need is a framework to shift your perspective to discover growth and increased revenue. On today’s episode of the MORE podcast, Ricardo is joined by the president and co-founder of Exverus Media, Bill Durrant, to discuss his book Digital Stone Age, which details what it takes to be successful in the digital world.

Starting an eCommerce store comes with plenty of challenges. From the logistical complexity to shipping products, there is perhaps no challenge as daunting as the competition. In today’s episode of the MORE podcast, Ricardo is joined by Paul Kirch, CEO of Sellience, to explain a tool that helps small eCommerce stores stay competitive in the virtual marketplace: Cartfeeder.

Amid the burgeoning world of digital marketing and online media, one element has blossomed into a powerhouse: video. Video is the most consumed type of media and continues to grow and expand. Today on the MORE podcast, Ricardo is joined by video strategist Ron Green to learn how anyone can start creating video content that drives success.

Could you imagine operating a company without a website anymore? Yeah, neither could we. But between web hosting, web building, and cybersecurity, it’s often an overly complex situation to create a well-designed yet functional website that meets your company’s needs. In today’s episode, Ricardo is joined by Michael Fredrick, owner of point2point of New Orleans, to learn the ins and outs of crafting a website that works for you.

It goes without question that appealing and engaging graphics can make or break a business. And with some platforms, it can take years to develop the skills to do it successfully. But what if there was a platform that could help you create those graphics? In today’s episode, Ricardo is joined by Courtney Wood (AKA Tech Queen 88) to tell you about a tool that does just that, helping you design like a pro from the comfort of your couch.

In a rapidly changing industry like SEO and digital marketing, finding tools that bring efficiency and productivity are critical to streamlining your efforts to succeed. In today’s episode of the MORE podcast, Ricardo is joined by the co-founder of GoBeyond SEO, Trish Saemann, to discuss one tool she uses to streamline her business and increase productivity.

Marketing can be overwhelming. But there’s an easy way to simplify. On today’s episode of the MORE podcast, Ricardo is joined by Tim Fitzpatrick, the president of Rialto Marketing, to learn Tim’s three fundamental elements in marketing that guide his process and approach when working with clients.

For anyone in the marketing and advertising industry, Hubspot is a household name. But can you name all the different tools and components it has for business owners to utilize? In today’s episode of the MORE podcast, Ricardo is joined by the founder of Audacity Marketing, John Cloonan, to discuss how anyone can use Hubspot’s technology and tools.

As the top platform for professionals, LinkedIn has the versatility and functionality to help you reach your sales and marketing goals. In today’s episode, Ricardo is joined by Sheryl Cattell, a digital marketer turned life coach, to learn how professionals can leverage LinkedIn to develop a personal brand, find more prospects, or do whatever else they need.

Throughout this podcast, we’ve heard people mention the SharpSpring platform several times. And now, we have the opportunity to understand how business professionals can use this software system effectively. In today’s episode of the MORE podcast, Ricardo is joined by virtual agency founder Denise Cagan to discuss the platform SharpSpring.

As internet marketing strategies and tools proliferate, it can seem daunting to keep track of everything. Especially when you have to visit multiple platforms and websites to stay on top of your metrics, it can seem impossible to stay organized. That’s a problem today’s guest, Patrick Alexander, sought out to solve.

On today’s episode of the MORE podcast, Ricardo is joined by Josh Elledge. After experiencing six failed businesses throughout his career, Josh has found tremendous success in his current business, Up My Influence, a company dedicated to helping people generate the revenue, visibility, and authority they want.

In today’s episode of the MORE podcast, Ricardo is joined by brand strategist and co-founder of Story Cube Michael Murdoch. As the CEO of the branding and marketing agency The House, Michael realized that a tool like Story Cube would help businesses of all sizes shape their brand identity as they scale and grow.

Are you using live streaming to your benefit? Whether for audience engagement, awareness, or anything else, this tactic, regardless of platform, has proven to be immensely influential in marketing strategy. But how can you best utilize this tactic? On today’s episode of the MORE podcast, Ricardo is joined by brand strategist, marketing maven, and founder of Trailblazers.FM Stephen Hart to explain a key tool that might help you out.

Throughout our first sixteen episodes, we’ve learned about many tools from many different guests. Whether it’s SEO-boosting, brand-building, or helping you interact with your target audience, there are always new platforms to grow your business.

Don Klos, Director of Sales and Business Development at Nuclear Networking, joins Ricardo on today’s episode of the MORE podcast. As a long-time SEO specialist, Don understands the tedious and time-consuming nature of search engine optimization. He makes the most of his time by using third-party platforms to help expedite the ranking process to deliver faster results.

Today Ricardo is joined by none other than the “image energizer” herself, Linda Yates. As a branding coach and consultant, she helps individuals and organizations improve their communication, leadership, personal presence, and public speaking skills. She’s also created several resources to help anyone improve their personal branding.

On today’s episode of MORE, Ricardo is joined with Tatiana McDaniel, digital marketing pro and CMO of Happy V. After working for years in advertising, Tatiana has since left the corporate world to build brands she’s passionate about. Happy V, a women’s wellness company committed to building women’s confidence.

In today’s episode, we welcome Reviewbiz’s Andres Escobar for part two of our conversation. While part one focused on Andres’s software, this week is all about Salesmsg, the two-way texting tool to convert leads from warm to hot.

On today’s episode of MORE, we’re joined by the founder of, Andres Escobar. Andres created this marketing and sales tool to help companies generate authentic reviews for their business, and we’re thrilled he joined us to share his platform.

It’s important to differentiate yourself to potential clients, who likely receive dozens of emails each day. Instead of sending long emails, video messaging tools allow entrepreneurs to engage their audience in a personalized, compelling way that sets them apart from others who are still using old techniques.

Clubhouse is a powerful tool for entrepreneurs who are looking for ways to grow their business, and it’s changing the game for people who are working to extend their reach. Alex de Carvalho explains the power of Clubhouse and the power it has to democratize the workspace for entrepreneurs.

When Dan Grech lost his job in journalism he was perfectly positioned to reinvent himself as a business storyteller. He planned to learn digital marketing in a couple of weeks but instead, here he is 7 years later, on the same journey.

Rosemary has worked as a corporate leader public relations head for companies such as Avon, Discovery Channel, and recently at Univision. Through these positions she found her love for helping executives be more powerful when it comes time to speak.

Chris’s agency not only focuses on helping businesses grow online but they give their clients a software called Holler Box. Their business has grown because people recognized that digital marketing needed to happen during a time when many businesses were being challenged to just keep their doors open.

In this episode, host Ricardo Berris talks to Ankit Shah, a growth marketer, marketing automation expert, and creator of the short link tool, Lin-K, which allows you to shorten URLs. There are other tools available such as Rebrandly, Tiny URL, and Bitly but Lin-K does more.

As a small business owner, open-source marketing automation and an email marketing platform are key to growing your business. With these tools, it saves your most valuable resources: time and money.

In this episode, Ricardo Berris talks to Alice Foeller, the CEO of SiteInSight , about the one tool to help master project management. The question is, how does a small business with fewer employees help manage client needs without customers falling through the cracks? They look for automated support.

In this episode of MORE, Ricardo Berrís talks to Oliver Huebler, the Managing Director of MeisterTask, a company that helps to organize and manage tasks in a beautifully designed, customizable environment. Kanban-style project boards allow teams to create streamlined, automated workflows and get more done together.

In this episode, Ricardo Berris talks to Donald Kelly, the Founder and The Chief Sales Evangelist at The Sales Evangelist and TSE Studios to discuss 2 sales tools to help you with your marketing.

In this episode, Rafael Savino, Co-Owner, and Managing Director at Ascendance Studio in Miami, Florida joins the host of Get More, Ricardo Berris, to talk about 2 must-have tools to start 2021 that will help you organize and automate your customer contacts. Ricardo shares the strategies that help him run the business side of his studio.

Your host, Ricardo Berris, is the founder of the MI Group, a guide for non-technical small businesses across the Americas, and Purpusly, helping heart shoppers support the causes they care about. Ricardo has been an entrepreneur for almost 20 years and has been a marketer for 15 of those years. Looking back, he’s seen the value of technology in growing a business but knows that even with a great product, business owners need to be taught how to maximize the current tech to grow at a faster rate.